Her online business manager since 2020. Managed her team of editors, built out digital products for her personal brand, and helped her identify and launch new income streams. Her annual profit grew from $80K to over $300K CAD in the first five years we've worked together.


"Having Shelby on my team has enabled my business to grow from about $80K CAD in annual profit back in 2020, to now over $300K CAD. I can't recommend Shelby highly enough." — Katie Steckly

Katie Steckly — Content Creator & Founder, Creatorly Media

Here is a peek into some work I have done

Jules Acree — Content Creator, Entrepreneur, and Wellness Lifestyle Brand

Her ongoing content strategist. I help create Instagram content, content strategy, and help her execute bigger marketing moves as they come up.

"She's intentional, reliable, and just an all-around wonderful person to have on your team." — Jules Acree

Jimmy McWhinney — Co-Founder, Renewal & Tranquil Sky Tea

An ongoing client for about a year, and it's grown a lot since we started. What began as content feedback and strategy has turned into a bigger role: content creation and content strategy, email marketing feedback, and high level input on his broader marketing execution as new projects come up.

"Shelby has been an absolute lifesaver. Starting from scratch, she's guided me thoughtfully at every step. She brings structure and independence, but always with a sense of customization and care that makes working with her such a pleasure." — Jimmy McWhinney

Vaughan Farmhouse — Wears Valley, Tennessee

Airbnb and Instagram audit and rewrite, a 30-day content calendar, a tour video, a 30-second teaser, and on-site photography for a historic 1835 farmhouse. Listing is being reviewed now, booking results to follow.

The 30 second tour video:

Stark Manor — Gosport, Indiana

Full Airbnb and Facebook audit and rewrite, a tour video, a 30-second teaser, and on-site photography for a 190-year-old manor on 94 acres. Updated listing is live, booking results to follow.

The 30 second tour video: